8 Effective Copywriting Standards During COVID-19

The term coronavirus was as rare as hen’s teeth when it first entered our lives. Before we knew it, the pandemic was all over the planet. Almost every aspect of our life is now affected by this rare thing and marketing isn’t any exception. For every marketing manager, a slow and careful approach is an […]

How Long-Tail Keywords can Drive Traffic Effectively

What is the best way to find long-tail keywords? The first important thing is to “understand why it is important?” If you are trying to enhance traffic and rank high on SERP, by using general keywords, in particular, it is going to be a really tough nut to crack. Majorly, if it’s about driving traffic […]

3 Top Tools to Test Plagiarized Content

“Content is Currency”! Content can only get you close to currency – not just content, but to be precise “Original Content”.  From the perspective of the Search Engines, it is very important to make sure that your website does not contain any plagiarized content.  In the world of the Internet, Plagiarism is a legal offense […]

What Should be Your SEO Strategies Post-COVID-19

Thinking of designing robust SEO strategies Post-COVID-19? Great indeed!! We are living in isolation, locked down inside our houses, away from the rest of the world, and it depends completely on how you make use of this time. However, we are all in a state of confusion, uncertainties & dilemma, but there’s positive about everything […]

Ultimate Guide: Recover Your Website’s Lost Google Ranking

What’s the biggest nightmare for any business or the SEO team? For many years we have seen the businesses panicking as they saw a major drop in their ranking. Google ranking is the deciding factor for the success of your business. Since the digital era has begun google has been the most important factor to […]

BERT Update for Better Search Results

One thing that we have learned over the years is that curiosity is the mother of creation. We humans, always want one or another thing to learn about. There are so many questions in our minds that we don’t find answers to. In search of these answers, we used to read books or consult our […]

UX Process Simplified Just for You

What’s the first thing you notice on a website after its graphics? Obviously the way it is interacting with you and how easily you can use it. With the evolution of technology, there have been many changes in the way we perceive a website or an app. Digital platforms have opened many opportunities and options […]

Follow these Tips to Rank Your Content on SERP

Whoever said that content is the king was absolutely right. With the changing time, the need for content has not changed. There have been regular updates regarding the search results of Google, also the brand has been very much regular with the update in their algorithm. And the only solution to get past the updates […]

How Google’s Nofollow Links Will Impact SEO World?

Just nearly 15 years after the introduction of the Nofollow attribute, Google has surprised the SEO world by announcing its new way to treat the Nofollow links. Initially, these links were introduced to fight spam or spammer posting and after seeing its positive results, it has become Google’s suggested way for flagging sponsored links. 

Top 5 Ways to Improve Your Google Ranking

Roughly stating, 90% success of an online business is about its Google ranking. The zenith of your business is when you are ranked number one at the first page of Google. Data from different sources have revealed that 95% of the total online traffic is directed to the first page, which finally determines your Google ranking.  However, […]

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