Is Press Releases Still Relevant to Your SEO Strategy?

Do you still think press releases should be a part of your SEO strategy?  YES. It complements your SEO strategy, which already contains content marketing, blogging, social media marketing, and much more.  By including press releases in your SEO strategy, the idea is to share your new products & services, and other noteworthy content with […]

10 Common SEO Mistakes You Must Avoid Making

Are you an SEO expert?  Even if you are well versed in the nuances of Search Engine Optimization, you could be making silly mistakes like an amateur.  You could be making these SEO mistakes without your knowledge.  Today SEO has become complicated with everyday evolving technologies & just going back to where you started is […]

How to Fix Voice Search Optimization for Better SEO?

Have you fixed your voice search optimization? If not, it’s high time — you must get started. The user is more comfortable with the voice search than typing. Voice Search is gaining popularity at an essentially fast pace. In the years to come, voice search can dominate internet browsing than ever before. Here are some […]

SEO Audit Checklist 2020: Follow These Tips

When it is about inbound marketing, SEO is the top priority for most Digital marketers — as much as 61%. Today, it’s important for any business to grow online and SEO is the most essential for your business to grow online. Everyone who is worried about extending their online presence is doing that. And, if […]

What are Backlinks in SEO & Why is Backlinking Important?

Have you been wondering what are Backlinks in SEO and why do the Search Engine Optimization experts often use this term? If you are a blogger or have only recently started your website, you must be struggling to understand Backlinks in SEO & why are they so important? In this blog, I intend to offer […]

The Best Word Count to Enhance SEO Ranking

What is the most perfect Word Count Sweet Spot to Rank High on SERP? Should I write an 800 blog to rank? Or maybe 1000 words? Or maybe 2000? That’s where you always get stuck ending up disoriented and bewildered. Do you think the word count for your blog post is anyway related to ranking […]

How to Correctly Craft Meta Descriptions

Are you correctly crafting meta descriptions for your website? Do you know that meta descriptions are a significant part of the optimization technique? This part of the optimization technique can enhance conversion and CTR rates to an unimaginably high-level. Writing compelling meta descriptions is a current hot ticket in the Digital Marketing landscape. However, from […]

How to Create Landing Pages that Drive Conversion

Your landing page must convey the right information to the customer. It should be so attractively designed that they come to your landing for the very first-time bells on. If you want to win your customers smartly — an awesome landing page design is the first thing to consider. But what happens in most cases […]

How to Write Best Call-to-Action?

Your prospective consumer desperately wants to know where you are taking them next. That is where you can have the best, “call-to-action” compelling them to navigate to the page you want to. Call-to-action or as we also call them CTA not only makes it less ambiguous, but it also enhances the effectiveness of your marketing […]

8 Effective Copywriting Standards During COVID-19

The term coronavirus was as rare as hen’s teeth when it first entered our lives. Before we knew it, the pandemic was all over the planet. Almost every aspect of our life is now affected by this rare thing and marketing isn’t any exception. For every marketing manager, a slow and careful approach is an […]

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