How The British Heart Foundation Generated Buzz with the Hard and Fast Ad Campaign

What do you get when you combine social media with the British Heart Foundation (TheBHF) with,…

Consumer Trust in Online Ads Rises as Trust in Traditional Ads Fall

Think that online ads are on the rise? You could be right. Results from a recent…

Boost Sales and Engagement Using Videos

The claim that “video can do wonders for your business” isn’t just an empty marketing shtick…

US Online Ad Spending Expected to Increase in 2012

eMarketer predicts that US online display ad spending will see a 24.1% increase this year, to…

4 Crucial Points to Consider When Running Overlay Ads

Overlay ads have become quite popular in the online advertising industry, mainly because aside from providing a…

Over 100 Million People are Now Using Smartphones

If you you’re still putting off implementing mobile ads for your business, here’s yet another reason…

Ads on Twitter are Going Mobile

If you’re an advertiser and you love Twitter now, get ready to fall in love with…

A Closer Look at Retargeting

Common sense tells us that when a person sees something numerous times, he or she is…