Contextual vs. Behavioral Targeting: A Brief Rundown

Contextual targeting and behavioral targeting have been contenders in a spirited debate. Some marketers claim contextual…

Digital Summit Chicago – Date, Agenda, Speakers, & More Details

Digital Summit Chicago - Date, Agenda, Speakers, & More Details

Types of Video Advertising That Every Marketer Should Know

You might have heard it before – “Content is King.” Over the past few years, video…

Cross-Channel Remarketing: A Tactic To Increase Engagement

As the digital world is expanding enormously, there are more websites offering services than ever before.…

5 Mobile Marketing Strategies for 2021

It isn't surprising that as much as 65% of people in the USA use smartphones, and…

Everything About H1 Tags & How They Are Important for SEO

Do you think H1 tags in SEO are just about the title? In essence, the H1…

Private Blog Networks: Penalty or Profit?

Back in 2016, Google itself confirmed — link building is one of the topmost ranking factors.…

Reasons To Upgrade to Google Analytics 4 (GA4)

Is it worth upgrading to GA4? Is ga4 google analytics worth the ballyhoo it is getting?…

Multichannel vs. Omnichannel Marketing: What is the Difference

The digital marketing world is evolving at an unimaginably fast pace. Every day there are new…

E-commerce Marketing Strategy: 15 Tips to Increase Online Sales

The sale during the pandemic took the wind out of sails for most businesses. However, this…

Content Repurposing: How to Make Your Old Posts Breath in Life?

Do you even remember how many blog posts you have written for your brand until now?…

How Google Ranks Google Lens Result

Google officially launched Google Lens, the image recognition technology, in 2017. It made it possible for…