Nowadays, a brand is so much more than a logo or a brick-and-mortar building. It’s an amalgamation of in-store look and feels, employee interaction with customers, online storefronts, advertisements and marketing campaigns, behind-the-scenes operational processes and perhaps even partner companies that deliver a brand’s goods and services.
Last year alone, more data was created online across the world than in the last 5,000 years. Content has been at the heart of this changing paradigm; while over two million blog posts are created online across several websites and platforms on a daily basis.
These days, E-commerce is the clear future of retail business. There are various E-commerce giants who have reshaped the trend of shopping with their impressive branding strategies and digital marketing. As a trending e-commerce website, these players have invested immensely in coming up with new ways to drive traffic and sales to their online store.
Recent in reports that KOOVS, which has 70 million pounds invested in the online business is looking to raise about 22-23 million pounds this year, accelerating its growth plans and expanding online presence in eCommerce market. This shows that digital age has open many new doors for businesses to explore and experiment outside the physical […]
eCommerce is the lifeblood of many businesses, and it generates income for blogs and non-profits as well. This means that selecting the right eCommerce platform for business is a critical decision. Pick the wrong platform, and you’ll lose customers just as they try to check out, whether due to software glitches or overly complicated checkout […]
In this growing digital world, the customers are becoming tech-savvy so that they can discover and take advantages of new technologies. A lot of people have resolved tricky buying decisions by quickly searching the internet for unfamiliar companies or products. A lack of web presence or a desultory one, on the other hand, often make […]
As we have already stepped into the year and steadily moving towards the quarter of the year soon, we should now be aware of some digital advertising trends of this year that will more likely to boost the chances of positioning your business in the market.
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