Those outside of major U.S. cities and Japan might not be familiar with the concept of…
November 2010
The Psychology of “Sharing”
Every online advertiser is familiar with a usual metrics, such as click through rates. These industry…
FDA’s Tobacco Regulations Spark Controversy
Last year Congress enacted a law granting the Food and Drug Administration unprecedented authority to regulate…
Going Green No Longer Gold
Lately it seems as though everyone’s hoping on the green movement bandwagon or making a considerable…
Facebook Eyes Local Advertising Goldmine
A recent Pew Study found that a mere 4% of internet users utilize location based services,…
San Francisco Bans Happy Meal Toys
Marketing anything directly towards children is a controversial, yet effective business practice. Kids don’t have their…
Sponsored Tweet Targeting
Social networking site Twitter has been running promoted tweets for a while now. These are very…